Big Data is a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. The trend of large amount of data is due to the additional information that is derived from analysis performed on single set of related data as compared to smaller sets with the same total amount of data. Big Data is difficult to work with using most relational database management tools because they require massive parallel software running on thousands of servers.
The first step towards analyzing huge amount of data is to figure out what information is important to track. The main motive is to convert prospects into paying customers irrespective of the tactics used. Big Data Analytics lets retailers predict trends by comparing enterprise data with relevant information to create predictive models and consumer behavior patterns. Big Data also lets companies customize real-time discounts and special offers for each unique customer segments.
Data available today from different sources are disparate and constitute from social networking, industry lists, forums, customer data, images, audio, video streams and printer logs. Traditional models of data analysis become redundant due to the large size and the nature of data. Hence Big Data Analytics comes into the picture. InterraIT's domain expertise of Data analysis and real-time solutions provides a Big Data strategy to businesses. InterraIT's Big Data offerings lie in Architecture Consulting, Assessment of Architecture, Evaluating of technology to opt for right solution, Business case definition, Prototyping and Benchmarking.
The first step towards analyzing huge amount of data is to figure out what information is important to track. The main motive is to convert prospects into paying customers irrespective of the tactics used. Big Data Analytics lets retailers predict trends by comparing enterprise data with relevant information to create predictive models and consumer behavior patterns. Big Data also lets companies customize real-time discounts and special offers for each unique customer segments.
Data available today from different sources are disparate and constitute from social networking, industry lists, forums, customer data, images, audio, video streams and printer logs. Traditional models of data analysis become redundant due to the large size and the nature of data. Hence Big Data Analytics comes into the picture. InterraIT's domain expertise of Data analysis and real-time solutions provides a Big Data strategy to businesses. InterraIT's Big Data offerings lie in Architecture Consulting, Assessment of Architecture, Evaluating of technology to opt for right solution, Business case definition, Prototyping and Benchmarking.
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